Stuart Ashman, CEO, and Judith Espinar, Founder, International Folk Art Market Santa Fe

Air Dates: June 22-24, 2019

THIS WEEK: International Folk Art Market Santa Fe

Co-Founder Judith Espinar & Chief Executive Officer Stuart Ashman

This week's REPORT FROM SANTA FE features a discussion of the upcoming International Folk Art Market Santa Fe -- the world’s largest folk art festival -- with Co-Founder Judith Espinar and Chief Executive Officer Stuart Ashman.

The International Folk Art Market on Museum Hill celebrates its 16th annual gathering (July 12-14) with over 150 artists from 50 countries. This year’s cross-cultural fair features 45 first-time artists, including artists from three countries never before represented at the Market: Australia, Bulgaria and Iraq.

The Market’s influence as a global change maker has been on the rise since its inception in 2004 -- its impact felt by individual artists, family enterprises, artisan cooperatives and communities worldwide.

As of 2018, the Market has generated more than $31 million in artist earnings. As these earnings return home with the artists, many from developing countries where the daily income averages less than $3.10 a day, the Market’s impact ripples through their communities. To date, Market activities have touched an estimated 1.3 million lives worldwide.

The 2019 Market also brings more Innovation, a category introduced to wide acclaim in 2017. 29 artists are featured in this year’s Innovation Inspiration exhibition area, which celebrates the vision of artists who translate traditional folk art materials and techniques into works of modern meaning.


Chief Executive Officer of the International Folk Art Market Santa Fe

He served as Executive Director & Chief Curator of the Center for Contemporary Arts and Cabinet Secretary of the New Mexico Department of Cultural Affairs.


Co-founder and Advisory Board Member of the International Folk Art Market Santa Fe, Judith has been instrumental in creating the Market and has provided leadership since 2004.